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October 25, 2010 By Amanda MacArthur

Chicago Tribune on Twitter: The Case Study That Backs Up Engagement

While @ChicagoTribune is ranked 8th in terms of Twitter followers for national newspapers, they actually rank #2 with a more personal account called @ColonelTribune. The @ColonelTribune account is architected to serve the average news-reader and isn’t catering to the news junkie that subscribes to newspaper feeds as a replacement to their RSS feed.

Filed Under: Social Media Marketing Ideas Tagged With: chicago tribune on twitter, colonel tribune, http://bit.ly/9mgYOq, http://bit.ly/bm3MdX, http://bit.ly/dAbRWs, http://j.mp/ciXiOa, http://ow.ly/2YRwI, http://trib.in/coEki7

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