Lantern

Content Marketing Adventure Company

About Jim Almo

Jim is our social media copywriter. He's responsible for managing social for our clients, including testing our 12 primary formulas, and measuring results. He's also a talented writer and musician. When he is not searching out new music, or writing about food, he is usually feeding his insatiable appetite for learning.

By

The Most Important Part of your Coffee Shop Marketing Plan is Missing

Try these seven blog post ideas to give your coffee shop marketing plan some buzz I drank coffee for a long time before I understood what the “buzz” was about. Coffee was utilitarian. In fact, one could argue that it was the coffee flavor I liked more so than an actual cup of coffee. You […]

By

Blogging for Startups: 7 Ideas for Creating Awesome Content Online

No doubt getting a startup off the ground is hard work, so why add one more thing to your list? Because you like effective marketing, and blogging, for startups and even for established businesses, will give you an ROI for years to come. Not too long ago, I was searching for an air purifier. I […]