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July 16, 2017 By Joshua Wise

Brain Therapy for Entrepreneurs: How to Wake Up When You’re Burned Out

Today’s entrepreneurs have a lot on their plates. Brain therapy apps combined with work/life balance may offer the solution. A few years ago, a Wall Street Journal article citing a Harvard Medical School study said that 96% of senior leaders identified as being somewhat burned out, and a third of them felt it was extreme. […]

Filed Under: Business Therapy Tagged With: Brain Therapy

May 9, 2017 By Joshua Wise

Charity Day: Team Offsite Ideas Where Everybody Wins

Running out of engaging team offsite ideas? Make teambuilding worthwhile for everyone with a charity day. Team offsites don’t always yield the results they promise. Instead of building cohesion and camaraderie, they often bore and sometimes even embarrass employees with their kitschy team building activities and lack of engaging material. Senior leaders and human resources departments […]

Filed Under: Content Marketing Strategy Tagged With: Team Offsite Ideas

April 2, 2017 By Joshua Wise

The 3 Best Ways to Use Content Marketing for B2B Product Sales

Content marketing for B2B product sales is an incredibly useful way of boosting your business, as long as you approach it the right way. You sell software as a service. You’ve invested in a sleek website to promote your even sleeker product, and on the advice of a colleague, you’ve created a blog with multiple […]

Filed Under: Content Marketing Strategy Tagged With: Content Marketing for B2B Product

March 26, 2017 By Joshua Wise

How to Master Introverted Marketing aka Inbound Marketing

The marketing landscape has changed. Here are some ways to master the modern world of introverted marketing. When we think of introversion, we often think of shyness, but that’s not what the word means. Introversion is merely looking inward instead of outward. Introverted people tend to spend a lot of time wrapped up in their […]

Filed Under: Content Marketing Strategy Tagged With: introverted marketing

February 19, 2017 By Joshua Wise

Awesome Inbound Marketing: White Paper Examples and Freebies That Capture Emails

Inbound marketing relies on brand alignment. White paper examples and other free content are your most powerful tools. Let’s say you’re in the business of adaptive learning technology. You’ve built a platform enriched with carefully researched curriculums designed to meet the needs of students at every level. Now all you need to do is to […]

Filed Under: Content Marketing Strategy Tagged With: blogging for business, content and seo, White Paper Examples

What Bob Ross Can Teach Us About Creativity as a Process in Content Marketing

What an Audience Wants: Does Blog Post Length Matter?

You Won’t Believe Why Upworthy Headlines Don’t Work for B2B Blogs

Business + Comics: Unlikely Partners in Blog Content

Editorial Planning: A Publishing Calendar for Your Posts

Connecting With Customers Starts With Targeting Your Audience

Writer Primer: Why Is SEO Necessary, and Why Do Some Bloggers Resist It?

Must Love Collaborating: Find Creatives You Can Work With

Why Finding Credible Sources for Your Blog Content Is Well Worth the Effort

10 Interior Design Blog Ideas to Impress Your Visitors and Improve Your Business

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