Found your audience? Great! It’s time to start persona writing. I’ll bet you thought that you were ready to begin writing your business blog copy once you identified who your customers are. Well, I hate to let you down, but you’re not ready – yet. Sure, you can sketch out your ideas, maybe jot down some notes […]
10 Property Management Blog Ideas for Companies Ready to Invest in Content
Full disclosure: One time in college, on an overnight house-sitting gig during a holiday break, I ate an entire box of Cheez-Its from the pantry and barricaded the cat in a walk-in closet because it was hissing incessantly, scaring the crap out of me. Understandably, the “client” (for the purposes of this post, we’ll call […]
Keep Your Blog’s Fire Burning by Repurposing Content
The “set it and forget it” mentality has no place in business blogging. There’s a lot of value in the content you share with the world. If you’ve taken the time to craft it – with quality, accuracy, research, and relevance – you must get the most out of it. Below, we’ll take a look […]
10 Recruitment Blog Ideas to Help Staffing Firms Find More Clients
When can you start? If you’ve been on a long and grueling job search, these words are like music to your ears, sweeter than Betty and Vanna White duetting on piano and harp, respectively. If you’re the one offering a job, you love asking the question, because it means you’ve found the right candidate after […]
Back It Up: Blogging Research + 18 Resources for Data, Context, & Evidence
Illustrated by Fahren Feingold When’s the last time you looked for a mattress? For me, it was three years ago. My partner was about to move in, and the prison cot set-up that had seen me through the magical last few years of solitary bachelorhood had outlived its usefulness. It was time for an upgrade. […]
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