Or… How I became a blog expert in my first year working at Lantern I always knew that working at Lantern would be a great fit for my career, so when I was offered the position as a managing editor, I jumped at the chance. To be honest, I thought my years of blogging and my graduate writing degree […]
Awesome Inbound Marketing: White Paper Examples and Freebies That Capture Emails
Inbound marketing relies on brand alignment. White paper examples and other free content are your most powerful tools. Let’s say you’re in the business of adaptive learning technology. You’ve built a platform enriched with carefully researched curriculums designed to meet the needs of students at every level. Now all you need to do is to […]
10 Blog Post Ideas for CRM Companies to Make Killer Conversions
These blog post ideas for CRM companies will shake up run-of-the-mill content and drive waves of potential sales and customer service professionals to your site. Before I get into these exciting blog post ideas for CRM companies, let me tell you why I appreciate CRM (and all management systems) more than your average Joe. The first […]