New to content blogging? Experimentation can teach you what works best for your blog. Think you know what your audience wants from you? If you’ve done your research, it’s likely that you’re keyed into what your customers want to read. Do you have a public relations, marketing, and analytics team? Even better! You’re probably on […]
5 Most Productive Writing Habits of Famous Writers
These writing habits of famous writers can help take your writing to the next level When I was in my graduate writing program, we were required to read the work of great writers. In addition to this, we read books on craft and wrote essays studying the craft of great poets and authors. Why? Because […]
What You Can Learn From The Best Corporate Blogs
If you want to add your company to the best corporate blogs list, we can teach you how. At the end of 2014, we created a best-of list highlighting 10 company blogs we thought were doing really great things. As you can imagine, these blogs are killing SEO, writing the best content, and amassing a bunch […]
How Creative Blog Titles Can Help You Overcome Marketing Challenges
Creative blog titles spring from good copywriting, and good copywriting springs from understanding problems and solutions Potential clients’ pain points are the problems, and the benefits of your product or service are the solutions. This isn’t new stuff by any stretch of the imagination, but the methods by which the dynamic plays out keep evolving. Today’s […]
The Greatest Business Benefits of Blogging Aren’t Business As Usual
Blahty blahty blah blah, business benefits of blogging, blahty blah, cliche, cliche, cliche – sounds familiar? Have you read one, or two, or eleven articles already this year discussing the business benefits of blogging? Of course you have. They’re everywhere. These articles often include lists of blogging best practices that make blogging feel stiff. Like […]