Will bad writing habits will be your downfall? Probably. That is, if you don’t fix them. And I’m not talking about the weird writing habits … like the one where Dan Brown, famous author of Da Vinci Code, hangs upside down to cure his writer’s block. After working as an editor for many years, I’ve […]
Restaurant Blogging: How to 86 Five Common Challenges
What is Keeping You from Restaurant Blogging? I love food. I love eating at local restaurants both at home and when visiting other cities. There is little that is more enjoyable than tasting a local specialty or a dish that is thoughtfully created and prepared with attention and dedication. I also love to write about […]
Blog Plagiarism; or, the Ballad of Jerry the Jerk
Blog plagiarism is a problem you don’t want to deal with it – either as perpetrator or victim. Want to hear about my worst three moments as a fifth-grader at Our Lady of Sorrows parish school? Thought so! All three involve the same classmate. We’ll call him Jerry for the purposes of this post. Man, […]
3 Excellent Reasons to Blog For Your Company
Allocating a budget to content marketing isn’t always easy in the convincing department, so when you’re looking to share some reasons to blog with the higher-ups, start here. A company blog is the most useful section of any business website, so if you’re looking for reasons to blog, begin with practicality. It’s more important than […]
How to Tell if You’re Writing Effective Blog Posts (And What Effective Really Means)
Why unique visitors is a vanity metric for your blog, and how effective blog posts are truly measured… Businesses who blog, unless they’re sponsored and ad-driven like magazine publishers, are worried way too much about visitors, and not enough about conversions. They typically think effective blog posts are the ones that get the most visitors. […]
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