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March 10, 2023 By Jim Almo

10 Blog Post Ideas for Accounting Software Companies

Data-backed blog post ideas for converting accountants into subscribers of your accounting software Ok, don’t laugh, but I am really getting into accounting. I know! I wouldn’t have believed it either. Who ever says, “Hey, want to go to dinner and talk about accounting this weekend?” But these accounting software companies have super duper blogs. I’d […]

Filed Under: SEO Blogging for Business Tagged With: accounting software companies, blog post ideas, blogging for business, blogging research, how to get blog traffic, SEO

February 22, 2023 By Erin Ollila

Warning: You’re Losing Money by Not Hiring a Blog Expert

Or… How I became a blog expert in my first year working at Lantern I always knew that working at Lantern would be a great fit for my career, so when I was offered the position as a managing editor, I jumped at the chance. To be honest, I thought my years of blogging and my graduate writing degree […]

Filed Under: Blogging Best Practices, SEO Blogging for Business Tagged With: blog expert, blogging for business, blogging research, content and seo, evergreen content, persona writing

January 9, 2023 By Shawn Badgley

Back It Up: Blogging Research + 18 Resources for Data, Context, & Evidence

Illustrated by Fahren Feingold When’s the last time you looked for a mattress? For me, it was three years ago. My partner was about to move in, and the prison cot set-up that had seen me through the magical last few years of solitary bachelorhood had outlived its usefulness. It was time for an upgrade. […]

Filed Under: SEO Blogging for Business Tagged With: blogging research, BuzzFarmers

What Bob Ross Can Teach Us About Creativity as a Process in Content Marketing

What an Audience Wants: Does Blog Post Length Matter?

You Won’t Believe Why Upworthy Headlines Don’t Work for B2B Blogs

Business + Comics: Unlikely Partners in Blog Content

Editorial Planning: A Publishing Calendar for Your Posts

Connecting With Customers Starts With Targeting Your Audience

Writer Primer: Why Is SEO Necessary, and Why Do Some Bloggers Resist It?

Must Love Collaborating: Find Creatives You Can Work With

Why Finding Credible Sources for Your Blog Content Is Well Worth the Effort

10 Interior Design Blog Ideas to Impress Your Visitors and Improve Your Business

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