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May 25, 2022 By Shawn Badgley

Lantern’s 10 Best Company Blogs

best company blogs

Do you ever get the sense that life is just one big series of lists, an unfurled scroll cascading down across days, weeks, months, and decades like a dropped roll of toilet paper with words on it, armorized as a Slinky? We’ve got our to-do lists and grocery lists. Our guest lists and our bucket […]

Filed Under: SEO Blogging for Business Tagged With: best company blogs, Buffer, BuzzFarmers, Catachafire, Close.io, CoSchedule, marriott, TaxACT, The Creative Group, The Middle Finger Project, Unbounce, Wistia

May 20, 2022 By Shawn Badgley

10 Accounting Blog Topics for Firms Who Want Better Numbers

accounting blog topics

Keeping the books, balancing budgets, and preparing people’s taxes couldn’t possibly make for compelling content, right? Wroooooong! With quality control, smart research, and attention to presentation, we believe anything can make for compelling content – provided that content is valued as a real driver of revenue. But if there were ever a challenge to that […]

Filed Under: SEO Blogging for Business Tagged With: accounting blog topics, BuzzFarmers

May 19, 2022 By Shawn Badgley

How to Interview Someone for an Article: 5 Best Practices

how to interview like a journalist

Illustrated by Fahren Feingold When I was a teenager, I tore through Woodward and Bernstein’s All the President’s Men and The Final Days like a fisher cat attacking that porcupine who loves corn on the cob. Then I devoured all of Woodward’s solo work, marveling at his cultivation of sources and formidable interviewing ability. When […]

Filed Under: Turning Stories into Sales Tagged With: BuzzFarmers, how to interview someone for an article

May 16, 2022 By Shawn Badgley

10 Insurance Blog Ideas for Agencies Looking for Better Web Coverage

I’ve got no globe-trotting lizards for you. No quirky, quippy cashiers with big hair. Can’t produce any B-list celebrities or earworm jingles, either. But I have something just as effective. I have insurance blog ideas. If you’re an agency who can’t afford million-dollar TV advertising campaigns, you can still find the customers and close the […]

Filed Under: SEO Blogging for Business Tagged With: BuzzFarmers, insurance blog ideas

May 14, 2022 By Shawn Badgley

10 Property Management Blog Ideas for Companies Ready to Invest in Content

property management blog ideas

Full disclosure: One time in college, on an overnight house-sitting gig during a holiday break, I ate an entire box of Cheez-Its from the pantry and barricaded the cat in a walk-in closet because it was hissing incessantly, scaring the crap out of me. Understandably, the “client” (for the purposes of this post, we’ll call […]

Filed Under: SEO Blogging for Business Tagged With: BuzzFarmers, property management blog ideas

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Best Search Engine Submission Tools

Evergreen Content Is Your Greatest SEO Tool

Has Your Well of Business Blog Ideas Dried Up?

Content Recycling 101: How to Bring the SEO Swagger Back Into Old Articles

Good Content and SEO Can Co-Exist

The Art of Visual Storytelling in Business Blogs

Why Your Homepage Sucks (And How a Better Blog Can Help it Out)

Why Hiring an Illustrator Is Smarter Than Using Stock Images

3 Excellent Reasons to Blog For Your Company

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